The power & the passion

By Jim Mora In Commentary

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18th September, 2010
Volunteers have been neglected by the media for a while now. There is the old adage that good news isn't news - that worthy can't be sexy. Graeme Purches, TrustPower's community relations manager, had regularly invited me to be a judge at the national finals of its annual Community Awards. But this always managed to fall on a Mucking In weekend, so we reorganised the shooting schedule. I envisaged a roomful of surf lifesavers, firefighters and paramedics. Then the judging booklet arrived. The traditional service groups were represented, yes, but so were stupendous projects such as the ...

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